As our Social Media Manager, you will be responsible for creating original content, managing posts, and responding to followers. You will manage our company image in a cohesive way to ensure cross department consistency in overall messaging.
Responsibilities:
- Create original content and post updates 2-3 times per week.
- Respond to followers comments and feedback.
- Liaise with customer service representatives as necessary to provide good customer service.
- Design and implement social media strategy to align with business goals.
- Like, share, and engage with followers as per the social media strategy plan.
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
- Oversee social media accountsโ design (e.g. Facebook timeline cover, profile pictures and blog layout).
- Stay up-to-date with current technologies and trends in social media, design tools and applications.
- Monitor and track SEO, web traffic metrics, and improve engagement reach.
Requirements and Skills:
- Proven work experience as a Social media manager.
- Hands on experience in content management.
- Excellent copywriting skills.
- Ability to deliver creative content (text, image and video).
- Solid knowledge of SEO, keyword research and Google Analytics.
- Knowledge of online marketing channels.
- Familiarity with web design.
- Excellent communication skills.
- Analytical and multitasking skills.
